Managing innovations in hotels and restaurants

Matthaes Verlag
|
23
.
08
.
2016
|
1st edition
Autoren:
author

What does innovation mean in concrete terms and what triggers them? Where does the innovative activity start and is it ever completed? How can innovations be systematized?

The authors provide answers to these and other questions in this book, which vividly highlights the theoretical approach using numerous examples and interviews from practice and thus provides a helpful guide when finding your own course. In addition to success potential, necessary prerequisites and methods for actually implementing sustainable ideas, the paths of already successful innovators are revealed, which encourage them to set out on their own.

The book is here available.

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