Potential analysis & optimization
One Potential analysis Determines your hotel's opportunities and highlights optimization measures. Die optimization Your operation is also possible without a structural change to the current inventory. Zarges from Freyberg Hotel Consulting is developing this Development opportunities your company and gives specific recommendations for optimal positioning. In addition, the potential analysis provides an ideal typical Utilization conceptto achieve maximum added value for your hotel in the future.
Potential analysis & optimization procedure
- Mystery guest check for inventory and basis for analysis
- Brief review of the location, market and competition situation in the micro and macro location
- Review of current positioning and concept
- Analysis of the profitability of the last three financial years
- Preparation of potential analysis
- Preparation of a catalog of measures with targeted optimization alternatives
- Identification of an optimal positioning strategy and a future usage concept
- Prognosis of profitability after implementation of optimization measures
In connection with the potential analysis, we would be happy to show you which of the measures we can implement or support as part of subsequent accompanying advice.
Das sagen unsere Mandanten
Tannerhof
“The holistic advice provided by Zarges von Freyberg Hotel Consulting over several months has provided us with very valuable inspiration in various areas of the company. As a result, we were able to significantly increase Tannerhof's overall economic performance. With the help of practical process analyses and optimization measures, the team of consultants actively supported us in increasing additional sales, especially in the catering sector, and overall efficiency in work processes. We also received valuable recommendations regarding our positioning, pricing and communication strategy. All of this has contributed to a sustained increase in operating profit. What we particularly appreciate about Zarges von Freyberg is the open and pleasant, always effective collaboration on equal footing. ”
Aschbacher Hof
“Zarges von Freyberg Hotel Consulting provided us with very competent and analytically sound support in various decision-making and development processes. The expertise and many years of experience of consultants — some of them entrepreneurs in the hotel industry themselves — are very valuable to us. In doing so, we appreciate the solution-oriented and always extremely pleasant and trusting cooperation. ”
