Hospitality Consulting

For the hotel industry, professional support through external advice can provide decisive competitive advantages: because digitization, brand concentration and changing guest expectations are challenging the industry.

But what can advice do regarding this structural change and the upcoming generational change? What do successful consulting approaches look like?

In the 2nd, comprehensively updated edition of the book by Burkhard von Freyberg and Susanne Steppat, leading representatives of the hotel industry and renowned hotel consultants systematically address these questions:

• Everything about the role and performance of hotel consultancies as well as the requirements, instruments and success factors of qualified consulting work
• Specific fields of action based on specific consulting cases and expert assessments
• Current topics, e.g. succession in family businesses, interim and turnaround management, yield management

The book is on webpage available from Erich Schmidt Verlag.